How Much is Your Culture Worth?

Last year, REI decided to close its 143 stores on Black Friday and encourage their employees to live out their Culture and “Opt Outside.” They were also closed on Thanksgiving day. (Like the rest of the world used to do). REI President and CEO Jerry Stritzke said he did this to reinforce their set of Values […]

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How Do You Know What Is Right?

Most of us agree that people should be free to do what they want, unless of course it goes against what we want, then it feels like an attack against us personally rather than the other person’s right. It can be about something as simple as “should you leave the toilet seat up or down” […]

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Are You Investing in Your Employees?

Are you joining us at Leadercast on May 8? This is a great one day leadership development and team building event for companies here in DFW. The event takes place in Atlanta and is sent live via satellite to host locations around the world, including our site at the Hope Center in Plano. You can […]

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Creating Raving Fans by Listening to Your Customers

Do you remember this 1989 commercial from United Airlines? The quality of this copy is not very good, but take 30 seconds to listen to this video before reading this article. How does this video make you FEEL? Can you relate? I love how the actor refers to his customers as “Friends” and explains the reason […]

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